| Semester 2, 2021 Toowoomba On-campus | |
| Short Description: | Technology Entrepreneurship |
| Units : | 1 |
| Faculty or Section : | Faculty of Business, Education, Law and Arts |
| School or Department : | School of Business |
| Student contribution band : | Band 2 |
| ASCED code : | 020399 - Information Systems not elsewh |
| Grading basis : | Graded |
Staffing
Examiner:
Requisites
Enrolment is not permitted in CIS8001 if CIS8000 has been previously completed.
Rationale
Entrepreneurship is the process of designing, launching, and running a new business venture. The exploitation of entrepreneurial opportunities include: developing a business plan, hiring the human resources, acquiring financial and material resources, providing leadership and being responsible for both the venture's success or failure.
In a world in which the future of jobs in the workplace is uncertain and in which advancements in technology are taking place at a phenomenal pace, the role of the entrepreneur has become a powerful economic force across the world. In addition, an increasingly volatile and global environment is driving organizations from small startups to large enterprises to becoming more responsive and innovative in order to maintain and improve competitiveness internationally. There is therefore a vital need for students to be equipped with the knowledge and skills to be able to identify, analyze and exploit new business opportunities that arise from these technological innovations and advancements.
Synopsis
This course provides students with the building blocks to think creatively, to recognize new opportunities arising from technological innovations, and to effectively employ strategies and techniques to act on these opportunities in order to develop a new venture. Through group and teamwork, and the integration of entrepreneurial theory and practice, students are given the chance to discover and exploit marketable ideas for new ventures or enterprises. To this end, participants will be introduced to ways of setting up businesses, developing business plans, establishing teams, developing prototypes, preparing presentations and financing projects.. Students will also discover how to develop appropriate social media and marketing approaches to deliver their products and services to their target audiences. Upon completion of the course students will be more confident in identifying and tackling the many risks and challenges that come with embarking on a new undertaking.
Objectives
On successful completion of this course students should be able to:
- critically analyse the role of the entrepreneur and identify all the key steps of an entrepreneurial project;
- identify innovation opportunities and markets and develop business models accordingly;
- develop a prototype of a minimum viable product (MVP) for an identifies commercial opportunity;
- develop a compelling pitch to present your idea to investors, partners, and other stakeholders;
- implement business strategies based on key success factors and manage an effective team in an entrepreneurial environment;
- identify and analyse ethical and legal issues arising in the creation and operation of new ventures;
- implement a marketing and social media strategy to take a product or service to market;
- evaluate methods of financing through venture capitalists, angel investors, crowdfunding and ICOs etc.
Topics
| Description | Weighting(%) | |
|---|---|---|
| 1. | Entrepreneurship and Innovation | 10.00 |
| 2. | Creating and Managing Technology and Innovation | 10.00 |
| 3. | Business Models and Business Plans | 15.00 |
| 4. | Market Research and Strategies | 10.00 |
| 5. | Commercialization and Pitching | 20.00 |
| 6. | Team Building | 10.00 |
| 7. | Entrepreneurial Finance | 15.00 |
| 8. | Ethical and legal issues | 10.00 |
Text and Materials
ALL textbooks and materials available to be purchased can be sourced from (unless otherwise stated). (https://omnia.usq.edu.au/textbooks/?year=2021&sem=02&subject1=CIS8001)
Please for alternative purchase options from USQ Bookshop. (https://omnia.usq.edu.au/info/contact/)
Reference Materials
Student Workload Expectations
| Activity | Hours |
|---|---|
| Directed Study | 40.00 |
| Independent Study | 125.00 |
Assessment Details
| Description | Marks out of | Wtg (%) | Due Date | Objectives Assessed | Notes |
|---|---|---|---|---|---|
| ASSIGNMENT 1 | 100 | 30 | 02 Aug 2021 | 1,2 | (see note 1) |
| ASSIGNMENT 2 | 100 | 20 | 20 Aug 2021 | 3,5 | (see note 2) |
| ASSIGNMENT 3 | 100 | 30 | 21 Sep 2021 | 6,7,8 | (see note 3) |
| ASSIGNMENT 4 | 100 | 20 | 18 Oct 2021 | 2,3,4,5,8 | (see note 4) |
Notes
- ASSIGNMENT 1 (BUSINESS CASE)
- ASSIGNMENT 2 (PROTOTYPE)
- ASSIGNMENT 3 (MARKETING PLAN AND CAPITAL RAISING)
- ASSIGNMENT 4 (INVESTOR PITCH)
Important assessment information
-
Attendance requirements:
It is the students' responsibility to attend and participate appropriately in all activities scheduled for them, and to study all material provided to them or required to be accessed by them, to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration. -
Requirements for students to complete each assessment item satisfactorily:
To satisfactorily complete an individual assessment item a student must achieve at least 50% of the marks for that item. -
Penalties for late submission of required work:
Students should refer to the Assessment Procedure (point 4.2.4) -
Requirements for student to be awarded a passing grade in the course:
To be assured of receiving a passing grade a student must achieve at least 50% of the total weighted marks available for the course. -
Method used to combine assessment results to attain final grade:
The final grades for students will be assigned on the basis of the aggregate of the weighted marks obtained for each of the summative items for the course. -
Examination information:
There is no examination in this course. -
Examination period when Deferred/Supplementary examinations will be held:
Deferred and Supplementary examinations will be held in accordance with the Assessment Procedure . -
University Student Policies:
Students should read the USQ policies: Definitions, Assessment and Student Academic Misconduct to avoid actions which might contravene University policies and practices. These policies can be found at .
Assessment Notes
-
Referencing in assignments must comply with the Harvard (AGPS) referencing system. This system should be used by students to format details of the information sources they have cited in their work. The Harvard (APGS) style to be used is defined by the USQ library’s referencing guide. This guide can be found at .
Evaluation and Benchmarking
In meeting the University’s aims to establish quality learning and teaching for all programs, this course monitors and ensures quality assurance and improvements in at least two ways. This course:
1. Conforms to the USQ Policy on Evaluation of Teaching, Courses and Programs to ensure ongoing monitoring and systematic improvement.
2. Forms part of the Master of Information Systems (MISP) and is benchmarked against the internal USQ accreditation/reaccreditation processes which include (i) stringent standards in the independent accreditation of its academic programs, (ii) close integration between business and academic planning, and (iii) regular and rigorous review.