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The current and official versions of the course specifications are available on the web at .
Please consult the web for updates that may occur during the year.

PHT2000 Professional Photographic Genres and Styles

Semester 1, 2021 Online
Short Description: Prof Photo Genres & Styles
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Humanities & Communication
Student contribution band : 2021 Grandfather Funding Cl 1
ASCED code : 100799 - Communication and Media Studie
Grading basis : Graded

Staffing

Examiner:

Requisites

Pre-requisite: PHT1001

Rationale

Professional photographers build careers specialising in one or more genres of photography. This course presents a range of genres spanning a mix of editorial, commercial and artistic styles to prepare students and equip them with the skills to navigate various shooting situations and settings.

Synopsis

Students will examine and analyse the influence of leading photographers on contemporary photographic output. They will develop knowledge of specialist genres such as photography for advertising and commercial enterprises; photojournalism (news and documentary); PR and events coverage; sports and action photography; travel, food, fashion and street photography; still life and product photography; architectural and urban photography; landscape and nature; portraiture and fine art. They will also continue to advance their practical skills in appropriate photographic software and use ethical decision-making in responding to content briefs.

Objectives

On successful completion of this course students should be able to:

  1. articulate the features of various photographic genres;
  2. identify and analyse the work of photographers, and relate these professional communication purposes and theories using appropriate and ethical communication contexts;
  3. apply emerging technical knowledge and skills to their own practice in a range photographic genres.

Topics

Description Weighting(%)
1. Photographic process and practice 55.00
2. Principals: context, technique and influence 35.00
3. Photographic industry: standards and expectations 10.00

Text and materials required to be purchased or accessed

ALL textbooks and materials available to be purchased can be sourced from (unless otherwise stated). (https://omnia.usq.edu.au/textbooks/?year=2021&sem=01&subject1=PHT2000)

Please for alternative purchase options from USQ Bookshop. (https://omnia.usq.edu.au/info/contact/)

Fox, A & Sawdon, R 2015, Langford’s Basic Photography: the guide for serious photographers, 10th edn, Routledge.
Materials:
Students undertaking the Professional Photography major will require access to:

- a DSLR camera (either full frame or mirrorless, or a micro four thirds system: students will have this from the previous Professional Photography courses)
- three manually operated interchangeable lenses* (students will have two lenses from the previous Professional Photography courses)
- an external off-camera flash unit (speedlight) able to be operated TTL as well as manually (the off-camera flash should have a trigger and receiver – often available in a kit with the flash)
- accessories: a light stand and an umbrella, tripod, and 5-in-1 reflector
- an Adobe Creative Cloud student subscription including Adobe Bridge, Lightroom Classic & Photoshop (please ensure your computer is capable of efficiently running this software)
- personal storage space – both a portable external hard drive (minimum 1TB) and cloud storage.

These will be used throughout all courses in the Professional Photography major. If you wish to check the suitability of your camera, lenses, or off-camera flash (speedlight) please contact the course examiner.

* Recommended lenses are: 1 x wide-angle lens (zoom or prime, between 16-35mm); 1 x zoom lens with a normal-telephoto range (e.g. 24-70mm); 1 x telephoto lens of at least 85mm (e.g. a70-200mm zoom).

Reference materials

Reference materials are materials that, if accessed by students, may improve their knowledge and understanding of the material in the course and enrich their learning experience.
Busch, DD & Sullivan, MD 2015, David Busch’s mastering digital SLR photography, 4th edn, Cengage Learning.
Kobre, K 2016, Photojournalism: the professionals’ approach, 7th edn, Focal Press, Taylor & Francis.
London, B, Upton, J & Stone, J 2017, Photography, 12th edn, Pearson Education.
Long, B 2015, Complete digital photography, 8th edn, Cengage Learning.
Wright, T 2016, The photography handbook, 3rd edn, Routledge.

Student workload expectations

Activity Hours
Directed Study 39.00
Independent Study 126.00

Assessment details

Description Marks out of Wtg (%) Due Date Notes
PROJECT A 100 15 12 Apr 2021
PROJECT B 100 35 12 May 2021
PORTFOLIO 100 50 01 Jun 2021

Important assessment information

  1. Attendance requirements:
    There are no attendance requirements for this course. However, it is the students’ responsibility to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

  2. Requirements for students to complete each assessment item satisfactorily:
    To satisfactorily complete an individual assessment item a student must achieve at least 50% of the marks for that item.

  3. Penalties for late submission of required work:
    Students should refer to the Assessment Procedure (point 4.2.4)

  4. Requirements for student to be awarded a passing grade in the course:
    To be assured of receiving a passing grade a student must achieve at least 50% of the total weighted marks available for the course.

  5. Method used to combine assessment results to attain final grade:
    The final grades for students will be assigned on the basis of the aggregate of the weighted marks obtained for each of the summative items for the course.

  6. Examination information:
    There is no examination in this course.

  7. Examination period when Deferred/Supplementary examinations will be held:
    There is no examination in this course, there will be no deferred or supplementary examinations.

  8. University Student Policies:
    Students should read the USQ policies: Definitions, Assessment and Student Academic Misconduct to avoid actions which might contravene University policies and practices. These policies can be found at .

Assessment notes

  1. Referencing in assignments must comply with the Harvard (AGPS) referencing system. This system should be used by students to format details of the information sources they have cited in their work. The Harvard (APGS) style to be used is defined by the USQ library’s referencing guide. This guide can be found at .

Evaluation and benchmarking

In meeting the University’s aims to establish quality learning and teaching for all programs, this course monitors and ensures quality assurance and improvements in at least two ways. This course:

1. conforms to the USQ Policy on Evaluation of Teaching, Courses and Programs to ensure ongoing monitoring and systematic improvement.
2. forms part of the Bachelor of Communication and Media (BCNM) and is benchmarked against the
internal USQ accreditation/reaccreditation processes which include (i) stringent standards in the independent accreditation of its academic programs, (ii) close integration between business and academic planning, and (iii) regular and rigorous review.

Date printed 18 June 2021